KEEPING GARDENS WELL TRIMMED AND MAINTAINED - WOOCOMMERCE WEBSITE FOR SPEAR AND JACKSON
A Famous Brand
Spear & Jackson was established in 1933 and have grown to become one of the best known and trusted brands in the Garden tools market place. Wish Digital were approached to deliver the new product support, warranty registration and ecommerce website for the client in early 2015.
The website project was approached in the usual methodical manner, a planning and scoping process, followed by a creative process ensured the website structure and look & feel was established before the development began. Our developers then created the functionality using WordPress & WooCommerce. Following the launch a digital marketing project has assisted the websites rankings whilst fine-tuning following real user feedback has generated the greatest possible ROI.
WordPress was the perfect solution for the Spear & Jackson project. Cost effective, slick, responsive and enabling maximum control over the website, products and orders. Creating an exciting new product catalogue to aid the launch of Spear & Jackson’s newest product range was a challenge the Wish design studio were delighted to take on. A warranty registration and archive database, including uploaded receipts, ecommerce functionality to enable customers to buy spare parts – the Woocommerce website has it all.
Phase two of the project was to introduce the online payment functionality, enabling customers to buy spare parts. With Paypal opted for as the payment gateway provider, Wish Digital implemented the integration work, ensuring secure transactions could be processed that protected both our client and Spear & Jackson customers.
Digital Marketing Project
Following launch of the website, Wish Digital were asked to create a social media and Google display campaign, promoting the new range of products and the prize draw competition. Our creatives produced the advert campaign and our digital marketing experts prepared a number of social and Google campaigns, planning budgets and creating customer targeting.
Contact Wish today to discuss your own ecommerce or digital marketing requirements.
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